City of Boston — Boston Public Health CommissionIssuing agency·Boston, MA·via a public procurement portalSomeone You Know & Love is a multimedia HIV stigma-reduction campaign designed by and with PLWH. to confront stigma through storytelling, education, and community engagement. Centered on the message that you likely already know and love someone living with HIV, the campaign activities include documentary films and videos, a website, an Instagram account, education and promotional materials, and community events.
This Request for Proposals is for an evaluation partner to work alongside the Consumer Committee, the Planning Council at large, and the PCS Staff to begin the evaluation of the Someone You Know & Love campaign. [RFP Document](/sites/default/files/file/2026/10/BPHC IDB PCS_Request for Proposals_SYKL Evaluation_1.pdf)
The evaluation partner will work alongside the Consumer Committee, the Planning Council at large, and the PCS Staff to evaluate the Someone You Know & Love campaign. The evaluation should assess whether the campaign is reaching its intended audience and achieving its goals across four components: the website, Instagram, film, and community events. Ongoing digital analytics will assess reach and engagement over time, while participant surveys and focus groups conducted around campaign events will measure changes in HIV knowledge, stigma-related attitudes, awareness of resources, and participants' perceived ability to reduce stigma. Expected deliverables include an evaluation work plan, logic model, evaluation matrix, mixed-methods data collection tools and support, and if feasible, a digital data analytics dashboard and final reports in accessible formats.
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Source: City of Boston — Boston Public Health Commission (solicitation BOSTON:16629901), retrieved via a public procurement portal. View the official posting, and always confirm requirements and deadlines with the issuing agency.
